Competitor Tags analyzes any Etsy shop’s tags. Utilizing a sample of 100 of the shop’s most recently updated listings, this feature allows you to view the search volume, clicks, Etsy competition, and more for each tag.
Benefits
View hundreds of tags across up to 100 listings from any Etsy shop you choose. This helps you determine the quality of their tags, whether or not they have a good spread of competitive levels, and if any of their tags are over or underutilized.
How to use
In the Main Menu, select "Competitor Research" and then "Competitor Tags."
From there, you can enter any shop’s name or Etsy URL into the "Enter shop name..." field in the green search bar. Then, click the orange "Analyze Shop Listings" button to view that shop's most recently updated listings.
You can also use the "Select a Shop" dropdown menu on the right to select a shop from your list of tracked competitors and hit the orange "Go" button.
This will generate a Tag Report for that shop. View the number of unique tags eRank found in the listings it sampled above the report.
Please note that if the shop has fewer than 100 listings, eRank will include all of its listings in the sample.
Use the dropdown menu in the blue bar to select which country you would like to view keyword data from.
This report displays the following information about each tag:
Column | What It Means |
Tags | All of the tags eRank found in the listings it sampled.
Click on any keyword in the "Tags" column to open our Keyword Tool feature, where you can explore more statistics for that particular tag. Learn more about Keyword Tool here
Click the star next to any keyword to add it to one of your Keyword Lists. Take a shortcut to your most recently edited list by clicking the floating blue button in the bottom left corner of the page. Learn more about Keyword Lists here |
Tag Occurrences | The number of times eRank found that tag in the 100 listings it analyzed. |
Average Searches | The average monthly searches the keyword has had over the past 12 months. |
Average Clicks | The average monthly clicks the keyword has had over the last 12 months. |
Average CTR | The average monthly click-through rate (CTR) the keyword has had over the past 12 months. |
Etsy Competition | This shows you how many other listings can be found in search results for the keyword. |
Search Trend | This indicates changes in the popularity of each tag over the past 15 months. Use the graph to determine which terms are seasonal, evergreen (always popular), gaining popularity, and losing popularity. |
Google Searches | The estimated number of searches the keyword has on Google each month. |
Google Competition | This indicates the level of advertisers that are competing on Google for the keyword. The competition score ranges from 0 to 1, with 0 being no competition and 1 being high. High competition is a good indicator of purchase intent. |
Sort your data using the small gray arrows at the top of each column.
Use the "Filter..." field in the blue bar to search for a specific keyword or phrase within the report. This is useful if you need to investigate the performance of specific tags in a competitor’s shop.
Click the orange "Export" button to export or print the list for future reference.
Who can use this?
This tool is available to Basic members, Pro members, and Expert members.
We'd love to hear what you think of this feature. Feel free to click the button below to check out our Facebook group. Start a discussion, exchange ideas, or ask questions. Someone friendly is always there to help you!