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Find Trending Keywords with eRank’s Trend Buzz Tool

Find Trending Keywords with eRank’s Trend Buzz Tool

4 min read

An Asian male in a blue shirt sitting in a woodworking shop on his laptop searching eRank's Trend Buzz report.

Whether you want to jump on the hottest trends or find keywords with consistently high search volumes, eRank’s Trend Buzz is your ultimate resource.  From Etsy to Amazon, eBay, and beyond, this powerful tool unveils trending keywords across top marketplaces. Spot popular recipients, materials, colors, and more to fuel your creativity and sales strategy. Save your favorite keywords to a Keyword List or take a deeper dive into them using eRank’s Keyword Tool.  Whether you’re brainstorming new product ideas or planning your next marketing campaign, Trend Buzz is your gateway to data-driven success!

Select Your Marketplace and Country

To get started with the Trend Buzz tool, select the marketplace that you want to research. With a wide variety of both online and brick and mortar locations available, there’s always somewhere new to explore.

Screenshot of eRank's Trend Buzz tool's marketplace selection list. showing Etsy, AliExpress, Amazon, Amazon Handmade, Craigslist, eBay, Elo7, Facebook Marketplace, Google Shopping, Pinterest, Poshmark, Redbubble, and Zazzle.

After selecting your marketplace, choose which country’s data you would like to see. At the time of this article’s publishing, eRank provides data for the USA, the UK, Canada, Australia, Germany, France, and India.

Screenshot of eRank's Trend Buzz tool's country selection list showing USA, UK, CAN, AUS, DEU, FRA, and IND.

With the marketplace and country selected, scroll down to see the top trending keywords on that platform and country. You can choose between data for the past 30 days (default), past 7 days, or yesterday. Free members have access to the top 10 keywords, while paid plans see the top 100 keywords.

A graph displays next to each keyword that shows a 15-month search trend graph along with the “Change” column. The easy to view visual graph demonstrates the average searches per month over the past 15 months for each keyword. The “Change” column indicates any rise or fall in popularity over the past month.

Screenshot of eRank's Trend Buzz report for the USA and the Past 30 Days, showing the top five as Christmas, Gifts for Him, Personalized Gifts, Jewelry, and Christmas Ornaments.

If you see a keyword on this list that you want to save, simply click the star next to the keyword to save to your most current Keyword List. The three dots beside each keyword allows you to add that keyword to multiple keyword lists, remove a list, or add a new list.

Utilize Different Category Tabs

If interested in different aspects of an item such as colors or materials, use the category tabs just above the keyword results. (Please note that this feature is currently available only when performing searches for Etsy in the USA for the past 30 days). The available options include trending keywords for colors, types of products, recipients, styles, and materials.

Screenshot of eRank's Trend Buzz additional available categories beyond trending Keywords. The other options are Colors, Products, Recipients, Styles, and Materials.

The knowledge provided by the additional options  is invaluable when deciding what to include in your next product line. For example, if you wanted to release a new line of jewelry, taking a look at the materials tab gives you insights as to whether gold or silver is more popular. The keywords from the additional options can also be saved to your keyword lists.

Screenshot of eRank's Trend Buzz report for the Materials category for the USA for the Past 30 Days, showing the top five as gold, leather, silver, wood, and glass.

After discovering keywords that you wish to research further, use eRank’s Keyword Tool for detailed statistics about each keyword. If these keywords are your superstar keywords, ensure that you use them properly within your listings to get an edge over your competition and rank higher on Etsy. For more information about how to properly use keywords in your listings, read the eRank blog article Etsy SEO Basics, as well as Etsy’s Keywords 101: Everything You Need to Know article.

Unleash the Power of Trend Buzz for Your Shop’s Success

With eRank’s Trend Buzz, you hold the key to staying ahead in the ever-changing handmade marketplace. By identifying top keywords, analyzing trends, and exploring data tailored to your chosen marketplace and country, you can position your shop for success. Whether you’re crafting new products, refining your marketing strategy, or planning a seasonal launch, Trend Buzz empowers you to make informed decisions backed by real data.

Don’t miss the chance to set your shop apart. Dive into Trend Buzz, save your favorite keywords, and pair them with eRank’s Keyword Tool to unlock even deeper insights. Start building a data-driven strategy today and watch your shop thrive as you tap into what buyers are searching for. Your next bestseller could be just a trend away!

Note: The Trend Buzz tool update is currently in Beta mode. Some features may differ slightly from what is discussed and shown in this article.

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