Canada’s Top Etsy Keywords: Latest Updates!

Yep, we’re back with Canada’s top Etsy keywords. So, let eRank take the guesswork out of your shop SEO and product research. First we’ll discuss the month’s 20 highest trending Etsy searches. Then we’ll analyze what your Top 200 keywords tell us about what’s selling best on Etsy Canada these days.

Tip: See what Canada’s top Etsy keywords were yesterday, as well as on dozens of other marketplaces like Amazon, eBay, and Google Shopping.

Your Top 20 searches in September

1. digital products
2. wall art
3. planner
4. crochet pattern
5. pokemon
6. desk mat
7. painting
8. shirt
9. digital planner
10. 3d printed
11. stickers
12. jewelry
13. tarot deck
14. furniture
15. bracelet
16. art
17. digital download
18. curtains
19. rugs
20. rug

Warning: Beware of trademarked terms. This report may contain keywords that are trademarked. USPTO Trademark Database

Wow, this is weird.

What the heck happened to Halloween this September? In fact, looking at that line chart above, it’s been down Year on Year since at least July. For September, it’s down 75%. Huh!

And that is not the only unexpected thing about your Top 20 this month. Let’s have a look.

Canada’s top Etsy searches climbing highest fastest

Unicorn Alert! (If you’re new here, we’ll have more about those in a bit.)

Ranked 18^th: “curtains,” up from #216

Back in your July trend report, we discovered “curtains” is one of your unicorns. In July, “curtains” ranked #56. Now it has soared into your Top 20! And yet, competition for your fellow Canadian Etsy sellers is still as low as it was in July.

This looks like a fantastic opportunity for you guys! For at least 17 months now, Canadian shopper searches for curtains haven’t dropped below 1,000. And that 12-mo CTR (click-through rate) is even better now than it had in July. For an average, 125% is way above average. Here for ideas of what to sell on Etsy in a niche you could make your own? Curtains are certainly worth researching.

Now, a look at the rest of this month’s climbers

“Climbers” is our term for current Top 20 keywords that weren’t in your last Top 20. And any that couldn’t even crack the Top 1000 a month ago we call screamers. (For screaming to the top, seemingly out of nowhere.) This month, you’ve got 13 climbers, one a screamer. We’ve got them in order by current rank, their former rank last. This way, you see at a glance which climbed highest fastest.

Ranked 1^st: “digital products,” up from #21

3^rd: “planner,” up from #363

4^th: “crochet pattern,” up from #59

5^th: “pokemon,” up from #87

6^th: “desk mat,” up from #151

8^th: “shirt,” up from #36

9^th: “digital planner,” up from #809

13^th: “tarot deck,” screamer (not in August’s Top 1000)

14^th: “furniture,” up from #220

15^th: “bracelet,” up from #245

17^th: “digital download,” up from #58

18^th: “curtains,” up from #216

20^th: “rug,” up from #34

Well, there is a lot to unpack here; let’s start with the screamer.

#13 “tarot deck,” screamer

We do not recall “tarot deck” ever making any country’s Top 20 before. In August 2025, yours shot up out of nowhere like it has now but stopped short of your Top 20. And then in a month’s time it plummeted just as quickly. As it’s liable to do again! Two abrupt spikes a year apart gives us data geeks pause.

The majority of these climbers are frequent flyers on your Top 20 lists. The only surprise is how many had to climb up from so low a month ago. It’s an unusually high number of them. Apart from the screamer, this is the one that had to cover the most ground to reach the top.

#9 “digital planner,” up from #809

“Digital planner” has been a popular search for you guys. And it doesn’t just get a lot of searches either; it also gets a LOT of sales! That 133% CTR stat is stunningly high for a 12-mo average. And when calculated for the month, it’s got 149%, which represents an absolute ton of purchase intent.

Tip! Click-through rates and purchase intent

For those of you new to selling online, this will be a highly useful tip.

On ecommerce sites, click-through rates (CTRs) reflect how many times shoppers clicked individual listings in their search results. Clicking through many listings on every page is behavior associated with the intention to buy. It shows this customer is not just scrolling for eye candy or browsing to get ideas. Therefore, CTRs are an indicator of purchase intent.

You’ll want to keep up with Etsy Canada’s highest trending searches, certainly. Because who knows when something random like “tarot deck” or “desk mat” might shoot to the top.

#9 “desk mat,” up from #151

But for insight into what’s selling best on Etsy now, look to their click-through rates. It’s why we end our trend reports with a Monthly CTR Roundup. You’ll learn which of Canada’s top Etsy keywords have had the highest CTRs most recently.

Analyzing monthly CTRs is how we spot opportunities for you. The items we get most excited about are in the Top 200 and have:

• 1,000+/mo searches in 5+ of the past 15 months
• 125%+ CTR for the current month
• 100%+ Average CTR
• Low Competition (stat is green in Keyword Tool)

Everyone on Etsy says you can’t find a product in demand and selling well with low competition anymore. And yet in every Roundup, we do manage to find a few. So we began calling these unicorns. “Curtains” is one. Let’s go see if we can find you some more, shall we?

Roundup! Canada’s top Etsy keywords with 135%+ CTRs now

Here for ideas of what to sell on Etsy? Then this is for you! It’s your insider access to which of this month’s 200 highest trending Etsy searches show the most purchase intent. Now, we base these calculations exclusively on your most recent full month of data. So, regardless of their 12-mo CTRs, these products are what’s selling best on Etsy Canada now.

Ranking #1-50

Note: For better readability, we will only shout out a handful of individual CTRs. As we go, just keep in mind that our 135% threshold indicates truly exceptional purchase intent. Which means any qualifying keywords you see here will be worth researching.

For the first time in a while, you have a normal number of qualifiers in your Top 20. There are four, beginning with this month’s No. 1, and its CTR is as high as they go!

#1 “digital products” – monthly CTR: 150%

Holy cow and it is also a picture-perfect unicorn! It well exceeds the thresholds of every metric. And its search volume is currently at a 15-mo high; Year on Year, “digital products” is up 661%!

Well, we couldn’t ask for a better start for your Roundup. The other three qualifiers in your Top 20 are pokemon, digital planner, and stickers. And moving on to the rest of your Top 50, right at #21 is the first of a quartet. These four are vintage, vtuber model, lv, and frog. “Vintage” has a perfect 150% CTR for the month. Even better though, “vtuber model” is a unicorn.

#22 “vtuber model” – monthly CTR: 144%

We featured “pngtuber” in your April trend report’s Roundup. It’s also one of your unicorns, and niche-wise is similar to this one. “Vtuber” (short for virtual YouTuber) is a streamer who uses a computer-generated avatar instead of their own face. “Model” is another word for that avatar.

Especially for Canadian Etsy sellers, this seems like an ideal niche: no postage costs! So, if you’re interested, best to get going while the going’s still good. On Etsy US, competition is already well into the red.

Resuming the Roundup now, up next is a sextet of qualifiers. From #38-43: tapestry, sweatshirt, halloween shirt, lighting, press on nails, and sticker. Skip just one and there’s wallet; skip two and there’s a trio: glass wall art, lego, and yarn.

Ranked from #51-100

This group begins at #52 with another trio: disney, emerald, and riftbound. Skip two and there’s another: 3d, pdf, coffee cup. Then at #65-66, there’s a pair: wood and twitch overlay. Unicorn Alert!

#66 “twitch overlay” – monthly CTR: 138%

“Twitch overlay” is in the same broad niche as provisioning VTubers and PNGtubers. Here, the work is outfitting a Twitch streamer with a graphic layer for their live stream video. Most use premade ones, especially when starting out. So, maybe those might be a way in for those of you who would be starting out too?

Next up on our Roundup is #70 notion life planner, followed by #76-77 pen and moroccan rug. After these though, there are just three more, a trio: #96-98 psychic reading, clock, and artwork. All three have 146%+ CTRs for the month.

Next, from #101-150

Continuing that same high-CTR streak is a quartet: #101-104 lamp, hoodie, paintings, personalized gift, all with 146%+. In last month‘s Roundup, we talked about #101 “lamp.” It was one of August’s climbers; it ranked #11, up from #103. “Lamp” was just short of achieving unicorn status; all it lacked was a monthly CTR of 125%+. Well, since then, its rank may have slid back down to where it had been, but “lamp” has done it!

#101 “lamp” – monthly CTR: 146%

A lovely new unicorn: congratulations! As you can see though, looks like that Competition stat won’t stay green much longer. So if this niche interests you, best be quick. Or check out “floor lamp.” Fewer than 400 Canadian Etsy listings use that one.

Back on the Roundup, from #106-114, we have a nonad! Round rug, invitations, cardigan, apron mockups, funny shirt, garnet, fursuit partial, italian charm bracelet, and kolector. Skip two and there’s a pair: gundam and larimar. And then from #120 through #144, you have 25 straight – certainly an All-Country Roundup record!

The first 10: lean cottage plans, architectural plans, forceps, frame, homestuck, hidden floor hatch, sunglasses, steampunk, swimming, bye. Then: for men, tiny homes, personalized music box, wedding ring, ring silver, neon genesis phone case. Then: one floor cottage plans, overlay horror, cigarette case, cyberpunk, chanel, chiikawa, fingerprint ring for men, ring silver, and app.

Phew, we’re out of breath, lol. But skip just one and there’s a septet. From #146 through #150, the first five are beads, bestqualityproxycard (yep: all one word), adhd, 3d print, and 16×16 house plans.

Finally, ranking #151-200

First, the final two of that septet: #151-152 tufted carpet car, and toronto maple leafs. Then at #155 there’s opal, followed at #157-159 by a trio: pattern, green lantern ring, and song gifts. Since we couldn’t recall “song gifts” making a Roundup before, we looked it up. So far, it’s just a single-month spike. While it has a 147% CTR for the month, best practice is to add it to a Keyword List. See if it continues to trend high and sell well, because alas, most single-month spikes don’t.

Next, from #162-165: funky rugs, wood shelf, halloween (we still aren’t over its ranking this low), and photo album. At #172 is totoro, followed by #176-177 taylor swift merch and tiffanys [sic] lamp. Then at #181-182, another pair: ring and personalized baby gifts. And just four more for this month. At #184 is video game obey me, then #187 nail, #191 cat shirt, and #195 8 ball rug.

And with that, it’s a wrap for this month, friends. We really hope some of these leads will prove to be profitable for you.

As for us, it’s west and Down Under we go! 

And as always, we love hearing what you think. Got questions or suggestions? You’re welcome to join us in eRank’s private Facebook group. With over 29,000 members from around the world, someone friendly is always up and about. And don’t miss our weekly live Q&As on YouTube, where you’ll also find dozens of eRank tutorials, demos and more! Like TikTok? We’ve got lots of fun how-tos there, and here we are on Pinterest, Reddit and Threads.

RESOURCES: eRank’s Trend Buzz and Keyword Tool have 15 months of historical Etsy search data to help you understand trends in what’s selling on Etsy now, what did well this time last year, and to help you spot what’s new. Together, they are the best way to track what’s popular with Etsy shoppers now.