Use eRank to Discover the Most Popular Monster

Publication date: August 31, 2023

Reading time: 3 minutes

Halloween is a thrilling time when monsters and creatures of the night take center stage. As an Etsy seller, it’s important to stay ahead of the game and tap into the latest trends to attract customers. eRank can provide valuable insights into the popularity of Halloween designs. Learn how you can utilize eRank to discover this year’s trends for Halloween designs and delve into the eternal debate of who’s more popular—Frankenstein or Dracula.

Understanding eRank

We are a comprehensive platform that allows Etsy sellers to analyze data, track trends, and optimize their listings. By using our features, sellers can gain insights into popular keywords, top-selling products, and the overall performance of their shop. We aim to provide a wealth of information to help sellers make informed decisions about their products and stay competitive in the market.

Exploring Halloween Trends

To uncover this year’s Halloween trends, start by analyzing the top-selling Halloween designs on Etsy using our Top Listings feature within the Keyword Tool. Search the word “Halloween ______” with the blank being whatever you sell such as Halloween Sweatshirts. The Top Listings will be toward the bottom of the page. Pay attention to specific keywords associated with these designs, such as “Halloween,” “monster,” “scary,” or “horror.” These keywords can give you a glimpse into the themes and motifs that are resonating with customers this season.

Another place to stay on top of this year’s Halloween trends is to check our Trend Buzz. This list is updated daily to share the top 100 searched keywords on Etsy for the past 30 days and can be narrowed down further to the last seven days or yesterday. Check this list frequently to be one of the first to notice emerging trends among customers’ searches on Etsy.

Taking Inspiration from the Trends

Once you have analyzed the Halloween trends, it is time to get creative and design your own unique Halloween products. Incorporate elements from the popular themes and motifs you discovered using our tools. For example, create monster-inspired t-shirts, accessories, or home decor items. Mix classic elements with your own artistic flair to offer unique and enticing designs that cater to the current Halloween trends. Be sure to avoid copyrighted material, which does occasionally make its way onto our trends lists.

Optimizing Your Listings

To maximize your chances of success, optimize your listings using our Keyword Tool. Incorporate relevant keywords into your titles, tags, and descriptions. If you have trouble thinking of possible keywords to search, try out our new Keyword Helper to help in writing your titles and descriptions, as well as discovering keyword tags that you may not have considered.

Comparing Frankenstein and Dracula

Now, let’s dive into the age-old debate of who’s more popular—Frankenstein or Dracula. We can help shed light on this topic by analyzing the performance of listings featuring these iconic monsters. Using our Compare Keywords feature, compare the search volume and competition for the keywords “Frankenstein” and “Dracula.” Higher search volume indicates greater interest and demand for that particular monster.

When we last checked, Frankenstein was winning by a narrow margin this year. Let us know in our Facebook community who was winning when you checked and which one is your favorite. Maybe you have an entirely different favorite Halloween monster.Line graph of searches as Dracula versus Frankenstein


eRank is a powerful tool that can provide valuable insights into this year’s Halloween trends and help you make informed decisions about your Etsy shop. By analyzing top-selling designs and comparing the popularity of monsters like Frankenstein and Dracula, you can gain a deeper understanding of customer preferences. Use this knowledge to create unique and captivating Halloween products that align with the current trends.

With eRank’s guidance, you can optimize your listings, attract more customers, and ensure your Etsy shop stands out during the Halloween season. Whether you choose Frankenstein or Dracula, remember to infuse your designs with creativity, quality, and a touch of spooky charm to capture the hearts of Halloween enthusiasts on Etsy.