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Step-by-Step Process to Find Keywords

Step-by-Step Process to Find Keywords

2 min read

Finding the right keywords for your Etsy listings can increase your items’ visibility and potentially lead to more sales. Follow this step-by-step guide to identify and utilize high-performing keywords.

Step 1: Brainstorm Keyword Ideas

Brainstorm potential keywords that describe your item—style, color, material, recipient, etc. You can add up to 13 tags to an Etsy listing, so aim to brainstorm at least 20 keywords to find the best 13 tags. This helps to maximize your visibility on Etsy.

Step 2: Select the Top 13 Keywords

Add your brainstormed keywords in the Bulk Keyword Tool and click SEARCH to view important search statistics about each of your keyword ideas, such as average monthly search volumes and Etsy competition.

Sample Screenshot of the Bulk Keyword Tool
Bulk Keyword Tool

Keyword Tool

  • Click the star next to any keyword with a high monthly search volume and low Etsy competition to save it to a Keyword List.
  • Continue saving relevant terms with favorable search statistics to your keyword list using the Keyword Tool until you’ve collected minimum 13 tags for your listing.

Step 3: Copy-Paste Keywords to Your Etsy Listing

Watch how to use the Keyword List tool to save keywords in a Keyword List and add 13 tags directly to your Etsy listing in just a few clicks:

By following this step-by-step, you can optimize your Etsy listings with the most performing keywords for your items. This will help enhance your visibility and increases your chances of making sales.

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