Canada’s Top Etsy Keywords: Latest Updates!

Yep, we’re back with Canada’s top Etsy keywords. Let eRank take the guesswork out of your Etsy SEO and product research. We’ll show you the Canadian shopper searches that rank highest. Then we’ll analyze what these trending keywords tell us about what’s selling best on Etsy in Canada now.

Tip: See what Canada’s top Etsy keywords were yesterday, as well as on dozens of other marketplaces like Amazon, eBay, and Google Shopping.

Want to read the US report first? And here’s the UK report.

Your Top 20 Etsy keywords in June

1. labubu
2. personalised gift
3. wall art
4. tshirt
5. vintage
6. necklace
7. best dad gift
8. stickers
9. gift for her
10. posters
11. wallpaper
12. digital
13. home decor
14. unique gift for dad
15. template
16. mens clothing
17. digital products
18. earrings
19. wedding
20. phone case

Warning: Beware of trademarked terms. This report may contain keywords that are trademarked. USPTO Trademark Database. NOTE: In order to get you this report as soon as possible, search-volume figures in this report are based on eRank’s best early estimates. By mid-month, keyword search counts get confirmed and some ranks change but usually not a lot.

Holy crow, Canada, you’ve got some interesting climbers this month! Including a couple we’ve never seen in any country’s Top 20 Etsy keywords list before. And we’re eager to get to them, but first, some context.

Like the UK’s, your Top 20 lists have been volatile for the past 18+ months. In this month’s UK report, we joked it was Etsy throwing spaghetti at the wall to see what sticks. Which is actually pretty accurate!

With the best intentions, of course. Etsy’s been testing which homepage promos prompt Canadian shoppers to click. A side effect has been this high rate of turnover Month on Month of your Top 20 keywords. Their former rate of churn was 9-12 keywords, tops. We call these “climbers” – top 20 searches not on the previous Top 20 list.

Back in April, you had a record seventeen climbers; May was nearly as high: 16. For June, you have 11, which means you’re finally back in the normal range! Let’s have a look.

Canada’s top Etsy searches climbing highest fastest

Here are your June climbers in order by current rank, their former rank listed last.

#1 labubu, up from #134

#5 vintage, up from #187

#7 best dad gift, up from #518

#9 gift for her, up from #26

#10 posters, up from #820 (but poster was #22)

#11 wallpaper, up from #661

#13 home decor, up from #24

#14 unique gift for dad #29

#15 template, up from #112

#16 mens clothing (didn’t make May’s Top 1000)

#20 phone case, up from #54

Still too many to discuss each one; we know you’re busy. And we need to leave time for your Roundup of what’s selling best on Etsy Canada now. Let’s see… we can make short shrift of “labubu;” she’s trademarked. “Best dad gift” and “unique gift for dad” most likely stem from Etsy homepage promos. And for the sake of time, let’s skip your Top 20 frequent flyers like gift for her, posters, and home decor.

That still leaves plenty to talk about. Including the one we’re itching to look up; we’ve never seen it make any Top 20 list before. Let’s get to them!

Ranked 5^th: vintage, up from #187

While not a Top 20 frequent flyer, for years “vintage” has popped up now and then. But it’s definitely been more often in recent months, both in Canada and in the US and UK. This month, “vintage” ranks 5^th for you, 7^th in the US and 9^th in the UK. Here’s your data in Keyword Tool.

Hey, “vintage” is at a 15-mo high for you guys! And look at that Average CTR (click-through rate): 111%. Even better: when calculated for June, its monthly CTR is a perfect 150%! That’s as high as they go. Which in turn is a ton of purchase intent.

Canada’s top Etsy searches and purchase intent

Are any of you new to selling online? Here’s a useful tip.

On ecommerce sites, click-through rates (CTRs) reflect how many times shoppers clicked listings in their search results. Therefore, CTRs are an indicator of “purchase intent.” These are people more likely searching with the intention to buy, as opposed to those just browsing.

So yes, keeping up with your top Etsy searches is necessary. But for insight into which of these trending products are selling best, look to their click-through rates. And it’s why we end all our trend reports with a Monthly CTR Roundup. Your insider access to which of this month’s 250 top Etsy keywords have the highest CTRs with Canadian shoppers now.

But first, back to your most interesting June climbers.

Ranked 11^th: wallpaper, up from #661

Like “vintage,” this one has a super high monthly CTR for June: it’s 148%. And just like vintage, “wallpaper” is at its 15-mo high with Canada’s Etsy shoppers now. Year on Year, it’s up over 180%.

However, unlike “vintage,” we can’t recall “wallpaper” ever appearing on any of our Top 20 lists before.

Wallpaper has been experiencing a revival. Although (as shown above right) its climb has been erratic, it isn’t sudden. And obviously, as a product, wallpaper isn’t new; it’s been around since 200 BC. In the early 1990s though, it fell out of fashion. But after decades, the reign of painted walls in home decor has competition for the throne.

And speaking of competition, “wallpaper” has approachable competition levels on Etsy Canada. Under 20,000 listings have this keyword. Anyone here for ideas of what to sell on Etsy? This niche might be worth researching. “Wallpaper” may be new to your Top 20, but “home decor” is a fixture. For Etsy Canada in 2024, “home decor” ranked 14^th overall.

Ranked 15^th: template, up from #112

This is your other climber we don’t recall ever seeing make a Top 20 Etsy keywords list.

Unlike our first two climbers, no “Trending Now” banner here, and its 120% June CTR is not as stratospheric. What is high is its Competition. So from here, we scrolled down to template’s Keyword Ideas table. Sorted by search volume, “resume template” topped the list. And only 2,907 Canadian Etsy listings use it.

Let’s take a quick peek at “resume template.”

Now, this one does have eRank’s “Trending Now” banner. And apart from one month (December 2024), “resume template” has far better search volume overall than “template.” From December’s low of 50 searches, in January it soared to its 15-mo high: 4,700 searches. Up 9,300% in just a month!

Some of that January search volume had to be New Year’s Resolutions, lol. Nevertheless, in 14 of the past 15 months, “resume template” hasn’t dropped below 1,000 searches/mo. While down from May, it still ranks #499 in your Top 1000 with a CTR of 103%. Combined with such low competition, “resume template” might be a worthwhile niche if you’re looking.

Ranked 16^th: mens clothing (screamer)

This keyword failed to make last month’s Top 1000 at all. We call such climbers “screamers” because they scream to the top seemingly out of nowhere. Let’s have a look.

We see “womens clothing” on Top 20 lists more often, usually around a change of seasons. Pardon the pun but that’s such a ridiculously broad keyword, it’s more like a category than a search. But so are most of the Top 20; look at “home decor” and “vintage.”

Year on Year, “mens clothing” is up 550% over June 2024. Looks like it peaked a month later last summer; last July it ranked 10^th for you. We’ll see how it does this July, but we doubt it will continue to climb. And we don’t care for its Average CTR: just 63%. Let’s move on.

Ranked 20^th: phone case, up from #112

Last climber!

 “Phone case” is sure gaining in popularity with Canada’s Etsy shoppers in 2025! With an Average CTR of 107%, we were surprised to see Etsy Competition as low as it is (just over 21,000 listings). Ah, but then we scrolled down to its related-searches table. After “phone case” and “phone cases,” search volumes plummet.

And while Etsy Competition may be moderate, competing with Amazon (not to mention Temu!) is daunting. All in all, phone cases are not a niche we’d recommend you try.

But we bet we’ll find loads of promising leads coming right up! Let’s see what your Top 250 trending keywords tell us about what’s selling best on Etsy Canada these days.

Roundup! Canada’s top Etsy keywords with 125%+ CTRs now

Now, of the top ecommerce sites, Etsy has the most keywords with high CTRs. That said, even on Etsy, CTRs of 125%+ are rare, as you’ll see. Note too, these calculations are based exclusively on our most recent full month of data. Therefore, regardless of their 12-mo CTRs, out of your 250 highest-trending products, these show the most purchase intent now.

Just a word of caution before we begin. Some of these shopper searches could certainly cause an Etsy seller problems. Whether they be protected by intellectual property rights or prohibited by Etsy, please look before you leap!

Ranked from #1-50 of June’s top Etsy searches

(For readability, we’ll only shout out individual CTRs above 140% – wildly high. But all qualifiers will have at least 125%.)

You have four qualifiers in your June Top 20 and all four are high flyers! June’s #1 labubu has a monthly CTR of 146%. As discussed, #5 vintage has 150% and #11 wallpaper has 148%. And your Top 20 regular #18 earrings has 144%.

Moving on to the rest of the Top 50, a quintet at #25-29, four of which have 149% CTRs! The odd one out is #27 tumbler; its high flying partners: poster, personalized gift, ring, digital camera.  Skip ahead just one and there’s a pair: #31-32 christmas (145%) and suncatcher (149%).

Time out: #32 “suncatcher”

We haven’t seen “suncatcher” make a Top 20 list, but yours sure got close in June.

“Suncatcher” is at a 15-mo high, and as just mentioned, it has a June CTR of 149%. It also has a very attractive Average CTR: 124%. Coupled with such low competition, this product is worth researching.

And now it’s back to our list for more! There’s a singleton at #38; it’s chess set, and it also has 149%. Next, a pair: #40-41 planners and labubu clothes; the latter has 144%. And the last two in June’s Top 50 are #45 sculpture, and #47 sea ray sundancer 260 with 149%.

Ranking #51 through #100

Straight out of the gate at #51-53, a high flying trio! All with 149%: dice, anniversary, and coloring book. Next, qualifier #62 searay sundancer 260, then #69 outdoor decor; it has 143%. Skip just one and there’s a pair of high flyers: #71-72 teacher (148%) and promise ring (149%).

And then oh boy there are nine (a ninesome?) at #76-84, and all have 148%+! Digital download, expedition 33, cigarette case, chess, boombox, canada, phone stand, maplestory, and spiderman. Skip just one and there’s another: #86 clay has 149%. Then you have #96 heart with 148%.

Next, from #101 through #150

And we start right off with three more in a row, also with 148%! These are #102 notebook and the pair at #106-107 jade and decanter. These are followed by singleton qualifiers #117 press on nails and #119 custom shirt.

Then June CTRs shoot straight back up! Ranked #121-126 you have a sextet, all but one of which have 148%+. The odd one out here is qualifier #124 sword. Its high flying fellows are table numbers wedding, citrine, hats, jewellery, and pokemon.

Skip ahead a few and at #130-137 you have an octet, all with 147%+ CTRs. Bandana, barbie, canva, amethyst ring gold, anime plushies, aquamarine, black and bfdi. Then skip ahead two and you have a trio, also with 147%+: umineko, wine glass, yugiohs phone case pixel 9.

And then good gracious by golly, at #146-155 a group of ten, all with 147%+! The first five are slime, gpt, handbag, helldiver and dining table.

Ranked #151 through #200

The remaining five high flyers are fcx18, hollow knight, png, phone charm, and phone case pixel 9 pro. Then skip just two for the pair at #158-159: lace cape has 150% and leather journal has 147%. Continuing this phenomenal run of sky-high CTRs is the quintet at #163-167. The first four of these all have 148%+: nails, palestine, nikkah certificate, leather pen case. And the fifth, kitchen, has 140%.

And then you have eight singletons in a row, all with 148%! (Geez, your Canadian shoppers are making such high CTRs look easy.) #170 black flower crown, #173 10k white gold ring, #175 invitation, #177 fabric label sew, #179 twitch overlays, #183 ateez, #185 baby mobile, and #188 german.

Breaking this chain of high flyers that began back with #125 jewellery: #190 pattern (132%; still high!). And then right back up for #191 persian home decor and #196 vest;each with 147%+. And the last qualifier in June’s Top 200 is qualifier #199 taxidermy.

And finally, from #201-250

First here are the two at #208-209: 3ds usb c (148% CTR) and qualifier micro bikini. Skip just one for the pair at #211-212, both high flyers with 147%+: pearl and moth. And the next pair have 148% CTRs: #218-219 ticket to ride and car led panel anime.

A trio of singletons next; the first is qualifier #222 4^th of july. The other two have 147% CTRs: #228 flag and #235 spirituality. And so do your final three! The pair at #238-239 puppet and rare find, and #247 blue opal wedding ring.

We hope some of these prove to be profitable leads for you!

As for us, it’s west and Down Under we go! 

As always, we love hearing what you think about these or any other trends you’ve spotted. You’re welcome to join us in eRank’s private Facebook group. With over 29,000 members from around the world, someone friendly is always up and about. And don’t miss our weekly live Q&As on YouTube, where you’ll also find dozens of eRank tutorials, demos and more! Like TikTok? We’ve got lots of fun how-tos there, and for a one-tip critique of your Etsy shop, come to Threads.  

RESOURCES: eRank’s Trend Buzz and Keyword Tool have 15 months of historical Etsy search data to help you understand trends in what’s selling on Etsy now, what did well this time last year, and to help you spot what’s new. Together, they are the best way to track what’s popular with Etsy shoppers now.