Yep, we’re back again with the latest eBay trending searches. So, why not let eRank data geeks take the guesswork out of what to sell on eBay? First, we’ll show you which of this month’s Top 20 keywords have been climbing fastest. Then we’ll analyze what the Top 200 shopper searches tell us about what’s selling best on eBay now.
Check out yesterday‘s eBay Top 100, and what’s popular on Amazon, Etsy, Google Shopping, plus dozens of other marketplaces.
July’s Top 20
- pokemon
- ps5
- laptop
- iphone
- gaming pc
- gaming laptop
- xbox series x
- pc
- macbook
- ipad
- steam deck
- iphone 17 pro max
- pokemon cards
- macbook pro
- ps4
- nintendo switch
- nintendo switch 2
- xbox series s
- gpu
- 3ds
Top eBay searches climbing highest fastest
Hiya gang! There are four climbers to report this month – that is, current Top 20 keywords not in the previous month’s Top 20. Four climbers is on the high side of typical turnover for eBay. But only one had more than a hop and a skip away to reach the top.
Ranked 15th: “ps4,” up from #66
Now, it could be a coincidence. But last month’s shopper search that climbed highest fastest was “ps5 pro.” In June it ranked #11, all the way up from #141. Now, “ps5 pro” has slipped back down, but just a little; it ranks #28 this month.
Clearly though, this one, “ps4,” is more popular with eBay shoppers. Twice in the past 15 months it has come close to 100,000 searches. Even more telling: while “ps5 pro” has an average Click-Through Rate (CTR) of 42%, “ps4” has 68%. On eBay, that indicates better than average purchase intent. Shoppers are buying! We’ll have more about that in just a bit; first, here are all four of eBay’s July climbers.
July’s eBay climbers
We’ll list them in current rank order, their previous rank last. That way you can tell at a glance which have covered the most ground in a month.
Ranked 15th: “ps4,” up from #66
16th: “nintendo switch,” up from #25
18th: “xbox series s,” up from #21
19th: “gpu,” up from #24
As you can see, apart from “ps4,” the rest of these eBay trending searches didn’t need to go far. And we might add that all three of eBay’s June climbers have dropped back down out of the Top 20. All three though still rank in the Top 30. So it’s mostly musical chairs with no real losers.
The only thing worth noting about any of this month’s climbers is regarding #19 “gpu.” It does not seem to be selling well. Calculated for July, its monthly CTR is just 27%, the lowest in the Top 20. So in this case, eBay shoppers are not buying.
Tip! CTRs and purchase intent
For those of you new to selling online, here’s a quick explainer.
On ecommerce sites, click-through rates (CTRs) reflect how many times shoppers clicked individual listings in their search results. This behavior is associated with people searching with the intention to buy, as opposed to those just browsing. Therefore, CTRs are an indicator of purchase intent.
You’ll want to keep up with the top eBay trending searches, yes. Because you never know what might pop up, like NeeDoh did a few months ago, or Labubu last year. But a high search count does not mean shoppers are buying. This is especially true on eBay. Of the three marketplaces we cover here, the top eBay searches consistently have the most tire kickers. As we’re seeing with “gpu.”
So, for insight into what’s selling best on eBay now, look to their click-through rates. It’s why we end these trend reports with a Monthly CTR Roundup. You’ll see which of the products currently trending on eBay have had the highest CTRs most recently.
Roundup! eBay trending searches with 70%+ CTRs now
Looking for ideas of what to sell on eBay? Then this is for you! Your insider access to which of the Top 200 keywords trending on eBay are showing the most purchase intent. Keep in mind that we based these calculations on our most recent full month of data. So, whatever their 12-mo CTRs, these products are what’s selling best on eBay now.
Note: For readability, we’ll only shout out individual CTRs above 100%. But all these qualifiers will have at least 70% for the month. And as you’ll see, CTRs even that high are exceptional on eBay. Any products here that interest you will be worth adding to a Keyword List for further research.
Ranking #1-50
In June, there were two qualifiers in the Top 20: pokemon and gaming pc. It was the second month in a row that “pokemon” had 150% for the month, which is as high as these go. This month though, so much for pokemon. It still ranks No. 1, but its monthly CTR sure has plunged! It’s got just 30% for July: yikes.
And this month, there is just one qualifier in the Top 20: #5 gaming pc. Let’s take a quick peek.
#5 “gaming pc,” July CTR: 77%
Month on Month, “gaming pc” is up one spot in rank, and its CTR is up from 70% to 77%. For phlegmatic eBay, that is actually pretty dramatic.
Moving on to the rest of the Top 50, there are just more two qualifiers, #41 xbox 360, and #45 iphone 15 pro. We have to check out “xbox 360:” it has a July CTR of 112%!
#41 “xbox 360,” July CTR: 112%
Year on Year, “xbox 360” is down. Especially if we compare June to June; it had over 105,000 searches back in June 2025. This June, there were just 45,650, down 56%. Stats improved in July, but not by much.
Ranked from #51-100
Holy smokes, get a load of #58 mm2!
#58 “mm2,” July CTR: 150%
Incidentally, every single search we looked up for Amazon’s trend report was clearly down Year on Year. We aren’t seeing that for eBay. And here’s one that is clearly up. And selling like hot cakes! This is “Murder Mystery 2,” a popular game on Roblox. But wait: oh dear, it appears Roblox doesn’t allow you to sell anything related to the game. Better look into that first before you leap.
Plenty more fish in the sea! At #64 is iphone 12, followed by #72 iphone 17 pro. Next up: #76 new 3ds xl, #81 iphone 16 pro, #83 pc case, and #87 wii u. The latter has a 115% CTR for the month! And the final qualifier in this Top 100 is #96 pokemon booster box. Given that “mm2” is looking so iffy, here’s “wii u.”
#87 “wii u,” July CTR: 115%
The Wii U is a Nintendo video game console. Released in 2012, it competed with Microsoft’s Xbox One and Sony’s PlayStation 4. Production ended in 2017, and its online servers were shut down in April 2024. But hey, shoppers are still buying!
Next, from #101-150
Huh: just a measly three qualifiers in this entire section. The first is #104 lenovo, followed by #118 airpods pro 3. The final one is #128 3080 ti. At least it has a remarkable CTR for the month: 113%.
Finally, ranking #151-200
The snoozefest doesn’t end right away but when it does, it impresses! We’re talking about the pair at #168-169: mac mini m4 and pokemon card. Both have 150% CTRs for the month! Since we featured “mac mini m4” in last month‘s Roundup, let’s have a look at “pokemon card.”
#169 “pokemon card,” July CTR: 150%
Things are certainly looking up for Pokemon! Purchase intent for the broad search may have tanked, but “pokemon card” is just fine, thank you very much.
Back on the Roundup, next up is another pair, #173-174 toys and quest 3. They are followed by another CTR high flyer, #177 macbook air m1; it has 139% for July! Back to School buying? Then next, there’s yet another high flyer at #191 we don’t recall seeing in a while: iphone 5. So we checked: yep, “iphone 5” searches are at their 15-mo peak. And just one more qualifier for this Roundup: it is #193 marvel.
That’s a wrap for this month, gang. We really hope some of these prove to be profitable leads for you!
Back in three weeks with August’s top trends!
Meanwhile, as always, we love hearing what you think. You’re welcome to join us in eRank’s private Facebook group. With over 29,000 members from around the world, someone friendly is always up and about. And don’t miss our weekly live Q&As on YouTube, where you’ll also find dozens of eRank tutorials, demos and more! Like TikTok? We’ve got lots of fun how-tos there, and here we are on Pinterest, Reddit and Threads.
RESOURCES: eRank’s Trend Buzz and Keyword Tool have 15 months of data to gauge recent eBay trends and spot what’s new. Get related keywords, click data, and compare several platforms at once to learn where shoppers are for what you sell. Together, these tools are the best way to track eBay trending searches.
